{"id":1269,"date":"2025-11-14T14:42:20","date_gmt":"2025-11-14T14:42:20","guid":{"rendered":"https:\/\/malmousqueltd.com\/?page_id=1269"},"modified":"2026-01-15T15:14:51","modified_gmt":"2026-01-15T15:14:51","slug":"atelier-de-paris","status":"publish","type":"page","link":"https:\/\/malmousqueltd.com\/fr_fr\/atelier-de-paris\/","title":{"rendered":"Atelier de Paris"},"content":{"rendered":"
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Atelier de Paris
<\/span>Le projet<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Services :<\/strong><\/p>

Ouverture d\u2019un magasin multimarques<\/p>

Mise en place et d\u00e9veloppement de l\u2019ensemble de l\u2019activit\u00e9 (du business plan \u00e0 l\u2019ex\u00e9cution)<\/p>

\u00c9laboration du business plan et suivi des indicateurs de performance (r\u00e9el et pr\u00e9visionnel)<\/p>

forecast numbers<\/p>

Mise en place de relations solides et n\u00e9gociation avec les partenaires (fournisseurs, financeurs)<\/p>

D\u00e9veloppement de l\u2019identit\u00e9 de marque et du marketing mix<\/p>

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Hong Kong \u2014 Mode enfant<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Atelier de Paris est une boutique multimarques pour enfants qui introduit de nouveaux labels europ\u00e9ens sur le march\u00e9 hongkongais.<\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Pour Atelier de Paris, l\u2019enjeu principal \u00e9tait de sourcer et d\u2019introduire des marques europ\u00e9ennes premium \u00e0 Hong Kong. L\u2019objectif \u00e9tait de cr\u00e9er une offre compl\u00e8te \u2014 du nouveau-n\u00e9 \u00e0 l\u2019adolescent, pour filles et gar\u00e7ons \u2014 alliant style, qualit\u00e9 et diversit\u00e9 adapt\u00e9e \u00e0 chaque \u00e2ge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Marques introduites sur le march\u00e9 asiatique <\/div>\t\t\t
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Site internet<\/div>\t\t\t
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Nous avons construit un \u00e9cosyst\u00e8me digital complet : un site e-commerce, des newsletters cibl\u00e9es et une pr\u00e9sence coh\u00e9rente sur les r\u00e9seaux sociaux afin d\u2019engager les clients et de renforcer leur fid\u00e9lit\u00e9.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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En parall\u00e8le, nous avons con\u00e7u l\u2019am\u00e9nagement du point de vente et optimis\u00e9 les parcours clients pour offrir une exp\u00e9rience en magasin fluide, agr\u00e9able et align\u00e9e avec l\u2019identit\u00e9 premium de la marque.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Curieux de savoir comment je peux accompagner votre entreprise ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContactez-moi<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Atelier de Paris The project. Services : Open a multi brand store Setting up and development of the entire business (from business plan to execution) Establishment of business plan and monitoring of performance indicators related to actual and forecast numbers Establishment of strong relationships and negotiation with partners (suppliers, financiers) Development of brand\u2019s identity and […]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-1269","page","type-page","status-publish","hentry"],"blocksy_meta":{"has_hero_section":"disabled","styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"_links":{"self":[{"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/pages\/1269","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/comments?post=1269"}],"version-history":[{"count":58,"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/pages\/1269\/revisions"}],"predecessor-version":[{"id":2595,"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/pages\/1269\/revisions\/2595"}],"wp:attachment":[{"href":"https:\/\/malmousqueltd.com\/fr_fr\/wp-json\/wp\/v2\/media?parent=1269"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}