Atelier de Paris
The project.
Services :
Open a multi brand store
Setting up and development of the entire business (from business plan to execution)
Establishment of business plan and monitoring of performance indicators related to actual and
forecast numbers
Establishment of strong relationships and negotiation with partners (suppliers, financiers)
Development of brand’s identity and marketing mix
Hong Kong – Kid’s wear
Atelier de Paris is a multibrand kids shop that brings new European labels to Hong Kong.
For Atelier de Paris, the core challenge was to source and introduce premium European brands to the Hong Kong market. Our goal was to create a complete collection—from newborn to teenager—for both boys and girls, blending style, quality, and age-appropriate variety.
We built a full digital ecosystem: an e-commerce website, targeted newsletters, and consistent social media content to engage customers and foster loyalty.
In parallel, we designed a physical store layout and optimized customer flow to ensure a seamless, enjoyable in-store experience aligned with the brand’s premium identity.
Curious how I could support your business?